At its heart SEO is really just giving people what they want
Like many of my posts on this site, this post ended up a lot different than I intended. Initially, it was a Google gripe about how SEO ruined writing. My point was going to be that on-site SEO ruined...
View ArticleShould niche sites have a Google My Business Page (for SEO benefits)?
I was talking to 2 colleagues the other day on Skype and they both brought up the issue of creating/claiming Google My Business (GMB) pages for niche sites. It turns out this is something that some...
View ArticleHow to increase repeat visitors to your website (and why it’s important)
Innkeeper: “The room is $15 a night. It’s $5 if you make your own bed.” Guest: “I’ll make my own bed.” Innkeeper: “Good. I’ll get you some nails and wood.” Source: Unijokes.com One mark of a quality...
View Article7 Reasons I suck at SEO and still get 1 million+ monthly visitors
The other day I had the good fortune to be able to jump on a Skype chat with a very experienced and capable technical SEO. My questions were about rich snippets and schema. After some back and forth,...
View ArticleHow to investigate traffic drops and lower ad RPMs (for the layperson)?
These days cars come with all kinds of fancy warnings that seem to come on out of the blue. You get the engine warning, tire inflation warning and other warnings. When I see them, I’m clueless. I...
View Article15 of the Best Image Gallery WordPress Plugins
WordPress gallery plugins can help make your blog look really attractive, depending on the content of your website. It can be a really wise decision to install them since the default installation of...
View Articledofollow.io premium SEO newsletter review – what’s in it for you?
What could be better than being self-employed selling services you love to provide? How about selling the knowledge that’s behind those services? That’s Eric Carrell’s and Sebastian Schäffer’s next...
View ArticleDo internal links help with SEO? Here’s a correlation analysis of my top 25...
I’ll come out and say it. The following analysis is very simplistic. But there’s some value in it so I’m publishing it. Take away what you wish, but you have to think about search rankings far more...
View Article21 things you need to know about image SEO (after uploading 80,000 images)
You could say I’m in the image niche. I publish two niche blogs where a very important part of the content is images. It’s not unusual for posts to have 20 to 75 images. Contrast that with...
View ArticleClearscope.io Review – Does it help content quality and rankings?
20 years ago I decided to start running. I’m not sure why but I guess I thought it would be cool to be able to run, burn calories like a brush fire and get all lean n’ stuff. I bought new sneaks and...
View ArticleGoogle crawl budget, life force, bootstrapping & The Apple Tax
Today’s blog post was originally an email for the Fatstacks email newsletter. Life force and Google crawl budget Did you know Donald Trump avoids exercise because he believes he only has so much life...
View ArticleShould You Use a Fake Profile Photo for Outreach Emails?
Recently I received yet another outreach email asking to get published on one of my sites. It was a bad fit. Different niche and all. When I got to the bottom of the email pitch, something struck me as...
View ArticleOutreach promotion doesn’t make sense for many niches and here’s why
80% promotion, 20% content. Sounds good when you’re gonna sell a course for 2 large (as in $2K) resulting in a $300 website RPM. Or you sell $50/mo. software. In this case, every visitor counts...
View ArticleDo FAQ Rich Snippets Help or Hurt SEO Traffic? (Case Study from 59 Articles)
Podcast version: This year you and I read how adding FAQ rich snippets boosted search rankings for various bloggers. I say “you” because I assume you read the same industry blogs I do. In this...
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